So we’ve spent the last few days identifying a profitable market and choosing a product to promote. If you’ve made it this far – congrats. You’re already much further than many people ever get when trying to make money online.
If you haven’t read the first four parts of my Build A Business In An Hour A Night, take some time to catch up:
- Building A Profitable Online Business In An Hour A Night
- How To Determine If A Niche Is Profitable
- How To Choose A Profitable Product To Promote
- 4 Steps To Choosing A Profitable Product
The next thing you need to do is secure a strong domain name.
There are a few things I suggest you consider before registering a name.
Try To Stick To .com Domains
Although there are all sorts of possible domain extensions available now, “.com” is still the defacto standard and the one you should always shoot for when deciding on a domain name.
Sometimes you may be tempted to pick up a “.info” or a “.me” but I would personally recommend against it.
If the .com is gone and it’s a really strong domain then go ahead and grab it but when at all possible, try to nab the .com.
Make Sure Your Domain Is Relevant To Your Niche
Don’t try to get “cute” with your domain name. If you are going into a niche like our example Paleo Diet, then it’s best to use that in the domain name.
Now obviously PaleoDiet.com isn’t available so here is where you have to get a bit creative.
Try appending words like “HQ” or “Guide” onto your chosen niche to come up with memorable, keyword-rich domains.
For example:
- PaleoDietHQ.com
- PaleoDietCentral.com
- PaleoDietGuide.com
- PaleoDietForBeginners.com
I think you get the idea. Don’t get frustrated when you’re not finding the domain you want. Put your thinking cap on and get creative. There is almost always a good domain available if you just spend the time to find it.
Say Your Domain Name Out Loud
One thing I always like to do is to say my prospective domain name out loud. This will help you catch potential hiccups like if your domain contains the word “to” but people here it as “two”.
This is something you might not think of if you are just reading your domain name. By saying it out loud and asking friends what they think, you’re more likely to catch any issues.
So your next order of business is to go ahead and register your domain name (I usually use NameCheap.com) so that next time you’re ready when I talk about setting up web hosting.
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